Ludis! - UX/UI and Branding

Embarking on an ambitious app development endeavor, I collaborated with two esteemed colleagues to bring the vision of LUDIS! to life. Our project encompassed the comprehensive design of the app's logo and brand identity, crafted with precision to resonate with our target audience and convey the essence of sports and team management.

In strict adherence to Apple's Human Interface Guidelines, we developed the LUDIS! app for iOS, prioritizing accessibility and user experience excellence. Our dedication to inclusivity extended to the creation of an original design system, ensuring a seamless and intuitive interface for users of all abilities.

Central to our branding strategy was the creation of a captivating mascot, serving as a recognizable symbol of the LUDIS! brand across various social media platforms where it was strategically promoted and sold. This concerted effort culminated in the app's availability on the esteemed App Store, marking a significant milestone in its journey towards widespread adoption and acclaim.